Throughout history, flowers have been associated with two things: love and secrecy. The ancient Romans painted roses on the ceilings of their banquet halls to remind guests that whatever secrets were shared sub rosa or “under the rose” were meant to be kept confidential. The association between flowers and secrecy was continued in the Middle Ages when a rose would be hung above a meeting table where private matters were discussed.
Today, an anonymous gift of flowers combines love and secrecy in a way that’s guaranteed to delight your recipient. The mystery of receiving a dozen red roses from an anonymous admirer will surely set your gift apart from the rest if it’s your loved ones’ birthday or a holiday where she’ll be receiving many gifts.
Nowadays, many types of businesses have started operating online. Among the businesses which are quite popular online are florists. Online florists provide a lot of convenience in ordering flowers and having them delivered. Thus, many people purchase and send flowers through them on different occasions like Valentine's Day, mother's day, birthday, weddings and so on. These people turn to online flower shops and florists for purchasing and sending flowers due to their advantages, which are discussed below.
The first and foremost advantage is the convenience provided by these businesses. One can use their service from wherever they want as long as there is a computer with an internet connection available. This means that one can order flowers from his or her home, office or any other convenient place. Moreover, their website is accessible round the clock due to which, a person can order whenever it is convenient for him or her.
Secondly, online florists have a large variety for customers to choose from. They have different floral arrangements and bouquets to match different budgets and occasions. Besides, one can choose to order flowers from another florist if one of the florists operating online does not have the specific flowers that he or she wants. This is somewhat difficult with local florists since a person has to choose from whatever is available.
Thirdly, the prices of the florists operating online are quite stable and low as compared to local florists. The prices are low due to the significantly less overheads. Besides, such a business is more likely to have a set price for their floral arrangement and bouquets.
Another advantage of using an online florist is that one can send flowers across the world. With local flower shops, this can be quite difficult. An online flower shop or florist removes the problem of differences in time zones and finding a suitable florist. They have a large network of florists across the world allowing people to send flowers to their loved ones from miles away.
However, like all other things, online florists do have some disadvantages as well. Due to this, some people are cautious while using them. Some of the disadvantages of ordering flowers from them instead of using a local florist are mentioned below.
Firstly, there is a lack of personalized service when using an online flower shop. When a person uses a local florist for many years, he or she is able to get personalized service due to the good relationship formed with the florist. Moreover, a local florist can give the customer valuable advice, which an online florist might not be able to provide.
Secondly, one cannot assess the quality of flowers when ordering them through an online florist. For example, some of the flowers they send may be in full bloom, while other may be still budding or nearing the end of their life. One cannot see what quality of flowers are being sent since the photos used to describe the flowers are the ones taken when they are in full bloom.
Thirdly, there is risk of sensitive financial information being passed on through the internet when one is making payment for the flowers. If a person uses a safe and secure operator, then this disadvantage can be overcome easily.
Thus, it can be seen that online florists have both advantages and disadvantages. However, they are still popular as a means of sending flowers across the world. So, look at both the advantages and disadvantages of using them before you take a decision to send flowers through them.
Even if you aren’t including your name on the gift card that comes with your flowers, you should include a heartfelt message explaining why you sent the bouquet. Consider sending a message with a tantalizing hint of your identity, but not enough to reveal who you are. If you want, choose a romantic moment later in the day to tell your loved one that you’re their secret admirer.
Diggers Rest – a Career in Floristry
Flowers have been used for ages to convey deep emotion. It displays the true measure of feelings because it is not valued in monetary terms, but in terms of beauty and freshness. There are companies that do not attach much importance to monetary gains. They provide the delivery of the flowers at cheap rates and ensure that they are not restricted to the few rich people. These companies attract customers because they offer commercially viable options to the customers, in the face of the stiff competition between the various floral delivery companies.
Their rates being reasonable, they usually use affordability as their unique marketing strategy. Despite the low prices people can indulge in the ready availability of all kinds of flower arrangements, with these companies. They provide flower arrangements for different occasions such as birthdays, weddings, engagements and funeral ceremonies. They offer a variety of flowers, such as roses, tulips, gerberas, lilies and other seasonal flowers.
In addition, they provide the benefit of quick service, at lower rates. Their online service saves the customers from the trouble of going personally to the florist stores and selecting flowers. Their low prices are accompanied by exceptional customer service, as they are available 24 hours of day and 7 days a week, to cater to the demands of their customers. They also attract customers by announcing gift and discount offers, regularly.
In their effort to expand their business, they make provision for discount offers. The companies combine the two features of quality and affordability. People can enroll themselves as the members of these companies by registering themselves online. The online registration is absolutely free and provides the customers the advantage of discounts and relatively cheap prices. They have a free service section and aim at providing excellent customer service at an affordable price.
Various Floral Arrangements for Flower Delivery
In today's frenetic world, saying it with flowers is no longer a walk in the park. Flower business is tricky with seasons, longevity, time, place, weather and tastes, ruling the terms. Florists are fast becoming important service providers in a mercurial, niche market. If you are tongue-tied by emotion or an occasion, seek a florist well versed in floriography or the language of flowers, to articulate it best. They can brilliantly bouquet your feelings, tag a well-worded enclosure card and deliver with panache. Putting together highly personalized object d'arts, florists cater to individual needs as well as corporate events, private functions, school and college ceremonies or public extravaganzas.
Choosing the right florist can be tough. Check with friends, family, church, local yellow pages, floral guides or website recommendations to select the right person. Whether florists operate from homes, stores, supermarkets, garden supply stores or through on-line brokers, word-of-mouth recommendations are the safest bet. Out-of-city deliveries mean that your florist must be part of a floral wire service or national affiliation that makes for easy networking.
Decide on the budget and then customize the selection. If the basket must be delivered, provide the name, address and contact telephone number, as well as the best time it needs to be dropped off. Give the florist at least a few days' prior notice and remember to sign the personal card that goes with it.
For busy individuals, flower delivery via telephonic orders is an easy option. But spell out choices on color, single type or mixed flower arrangement and offer the same information on the recipient that you would do at the store. Payment can be by any major credit card or through an in-house account.
For big events, flower delivery orders must be placed at least a month in advance to enable the florist schedule order-supply-delivery and set-up time. Especially if it is the holiday season, flower delivery can be fraught with hits and misses. Provide all the information about the location, purpose and scope of the event, so that the final delivery is top notch. And ensure your contract spells it all out, including taboo flowers, second choices, rental, delivery, set-up costs, payment schedule, cancellation or refund clauses.
Let that spontaneous gesture of love and attention be an indelible one-affirm it with flowers and remain a delightful forget-me-not.