Throughout history, flowers have been associated with two things: love and secrecy. The ancient Romans painted roses on the ceilings of their banquet halls to remind guests that whatever secrets were shared sub rosa or “under the rose” were meant to be kept confidential. The association between flowers and secrecy was continued in the Middle Ages when a rose would be hung above a meeting table where private matters were discussed.
Today, an anonymous gift of flowers combines love and secrecy in a way that’s guaranteed to delight your recipient. The mystery of receiving a dozen red roses from an anonymous admirer will surely set your gift apart from the rest if it’s your loved ones’ birthday or a holiday where she’ll be receiving many gifts.
One would think that choosing a flower delivery business van would indeed be rather easy. You just need a van with some interior shelving, which was easy to vacuum out at the end of the week. Sure, that's true enough, but there is much more to it than that you see.
For instance, your deliver van in your florist business will need adequate signage so people will see it, and putting signage on a van can be tricky, ask any vinyl sign installer, they will tell you the challenges with bodylines, windows, and disruptions in the contour of the vehicle's body that make the job a nightmare, and the results can often be less than needed.
Your delivery van is a marketing and advertising asset as well as a delivery vehicle, and you need to be thinking here. Remember when you deliver flowers your van will be outside of a home, or business and it really matters. You need a strong brand impression for people to observe and see. And with that point please realize that sometimes it makes sense to buy a used van instead of a new one to insure that you have the best body lines for signage.
In fact, the body shape and design matters more to your business than merely the brand you buy or the actual fuel economy. Because good signage brings in more business by 3-fold, I hope you see that point. Formerly, our company was in the vehicle washing business, and we noted how many vehicle signage configurations were all wrong, and in disarray of a cohesive message.
For instance the windows in back broke up the advertising, which is terrible, because when your delivery van is in heavy traffic losing money, you have a captured audience that could be reading that signage. Not to mention that windows in back allow heat in, and that costs on the refrigeration costs or air-conditioning to keep your perishable product from wilting.
Also, perhaps you should not have side windows either in this same argument. Because a large side surface allows for much bigger and robust signage or even a adverting sign wrap, which is obviously better than just vinyl signs, you see? Bigger than life bright flower arrangements on the side of your van makes people look, and will better imprint your brand on their memory, which is good for your business when they go to buy flowers in the future.
It's not only important for the type of van, fuel economy, but you need to pay the utmost attention to the body lines when choosing a flower delivery van. Please consider all this.
Even if you aren’t including your name on the gift card that comes with your flowers, you should include a heartfelt message explaining why you sent the bouquet. Consider sending a message with a tantalizing hint of your identity, but not enough to reveal who you are. If you want, choose a romantic moment later in the day to tell your loved one that you’re their secret admirer.
Boolarra – a Career in Floristry
The simplicity of shopping online has made our lives so much easier. By the click of a mouse you can buy flowers online and have them delivered almost anywhere and place flower orders online anytime.
Online florists come in handy, especially if you live in an international location and wish to send flowers to someone in South Africa, for instance. With little to no effort you can send a message and special gift to a loved one, family, a friend or business associate, no matter where you are in the world.
There are just a few things you need to take into consideration before purchasing flowers from an online flower store.
Choosing Online Florists
Any reputable online florist should have a wide variety of flowers, bouquets, arrangements and posies available for you to choose from. Within their selection the florist should cater for any occasion including religious and national holidays and celebrations.
The bouquets should only be created with the freshest flowers available. To guarantee that the bouquet remains in perfect condition until delivery, it would be best if the online florist you choose has a branch or flower shop in the city or vicinity to which you would like to send the flowers.
As many people don't know the names of flowers, the selection of flowers or arrangements should be illustrated on the website. This will make your decision a little bit easier. A reputable florist's selection would be broader than most, giving you a wider variety of creative and stylish arrangements to choose from.
Since sending flowers to a loved one is such a special gesture, your online florist should allow for personal touches to be added to your bouquet. A card for instance, where you can include message you'd like to send with the bouquet. If the online store does not have this particular service available, it may be advisable to rather move on to your next choice of online florist.
Some florists have membership available. Obviously the more established they are, the more clients they would have and membership availability would show that they have returning clients. Therefore, clients are happy with both their services and products.
Delivery and Payment
Before finalising your order, confirm both the price for the bouquet and whether there are any additional delivery charges! You'd be very disappointed if you've gone through the process of selecting a florist only to find out that their prices are either too high or contain hidden costs at the end of the order.
Confirm with the florists that they are able to deliver at the specific time, date and location of your choice. Keep in mind though that public holidays and Sundays do affect the delivery process, therefore make sure that your chosen day of delivery is not on any of the national public holidays. Other than that, the delivery should be done right to the recipient's doorstep.
With regard to payment, your credit card details should be secure. An encrypted system should be used for processing orders to make sure that your details are not open to theft.
Then last, but not least, a telephone number should be readily made available should you want to track your order. But all-in-all, ordering flowers online is the easiest and quickest way to deliver a special message to a loved one or business associate.
If your choice of florist is a good one, it should be as easy as making your choice of flowers, giving them the particulars for the delivery and the rest should be taken care of!
A Critique of Online Florists
Flowers are the symbols of expression and for everyone a very sentimental and most beautiful gift. Different colors of flowers can express different feelings about someone like red rose expresses the feeling of love, white rose expresses the feeling of faith and yellow rose in some regions expresses the feeling of friendship. Valentine's Day has just passed in this month and people all around the world celebrate it for their loved ones and especially send them flowers.
Flowers are also delivered on some other occasions like anniversaries, weddings, engagements, to propose someone and even on the death ceremonies etc. So presenting flowers cannot be limited to any specific occasion, it is an all time favorite gift.
To deliver the flowers there are many ways. Some companies take orders on net or even you can visit any flower shop and choose any bouquet and can deliver it yourself. But the companies which take orders online display pictures of different kinds of bouquet and flowers on their website. There are also some details of each bouquet which tells you that which kind of flowers they are and in which color and in which period of time it will be delivered at the given address. Also the price is also mentioned there. You have to choose any bouquet and register your details and they get the price form credit card or some other source mentioned there and will deliver it to your loved ones.
The other thing which is noticeable while delivering the flowers is that if you want to deliver the local flowers then you have to choose those and if you want to deliver the imported flower then those would be expensive but can be a good present. And also give attention to color of flowers and if you want to mix some different flowers then you have the option and if you want to send single flower with single color bouquet then it's up to your taste.