Throughout history, flowers have been associated with two things: love and secrecy. The ancient Romans painted roses on the ceilings of their banquet halls to remind guests that whatever secrets were shared sub rosa or “under the rose” were meant to be kept confidential. The association between flowers and secrecy was continued in the Middle Ages when a rose would be hung above a meeting table where private matters were discussed.
Today, an anonymous gift of flowers combines love and secrecy in a way that’s guaranteed to delight your recipient. The mystery of receiving a dozen red roses from an anonymous admirer will surely set your gift apart from the rest if it’s your loved ones’ birthday or a holiday where she’ll be receiving many gifts.
In today's frenetic world, saying it with flowers is no longer a walk in the park. Flower business is tricky with seasons, longevity, time, place, weather and tastes, ruling the terms. Florists are fast becoming important service providers in a mercurial, niche market. If you are tongue-tied by emotion or an occasion, seek a florist well versed in floriography or the language of flowers, to articulate it best. They can brilliantly bouquet your feelings, tag a well-worded enclosure card and deliver with panache. Putting together highly personalized object d'arts, florists cater to individual needs as well as corporate events, private functions, school and college ceremonies or public extravaganzas.
Choosing the right florist can be tough. Check with friends, family, church, local yellow pages, floral guides or website recommendations to select the right person. Whether florists operate from homes, stores, supermarkets, garden supply stores or through on-line brokers, word-of-mouth recommendations are the safest bet. Out-of-city deliveries mean that your florist must be part of a floral wire service or national affiliation that makes for easy networking.
Decide on the budget and then customize the selection. If the basket must be delivered, provide the name, address and contact telephone number, as well as the best time it needs to be dropped off. Give the florist at least a few days' prior notice and remember to sign the personal card that goes with it.
For busy individuals, flower delivery via telephonic orders is an easy option. But spell out choices on color, single type or mixed flower arrangement and offer the same information on the recipient that you would do at the store. Payment can be by any major credit card or through an in-house account.
For big events, flower delivery orders must be placed at least a month in advance to enable the florist schedule order-supply-delivery and set-up time. Especially if it is the holiday season, flower delivery can be fraught with hits and misses. Provide all the information about the location, purpose and scope of the event, so that the final delivery is top notch. And ensure your contract spells it all out, including taboo flowers, second choices, rental, delivery, set-up costs, payment schedule, cancellation or refund clauses.
Let that spontaneous gesture of love and attention be an indelible one-affirm it with flowers and remain a delightful forget-me-not.
Even if you aren’t including your name on the gift card that comes with your flowers, you should include a heartfelt message explaining why you sent the bouquet. Consider sending a message with a tantalizing hint of your identity, but not enough to reveal who you are. If you want, choose a romantic moment later in the day to tell your loved one that you’re their secret admirer.
Hopetoun – a Career in Floristry
As our global community continues to expand we often find ourselves with friends and families who live in countries outside of the U.S. In the past this caused somewhat of a dilemma if a person wanted to send a gift of flowers internationally. It was not as simple as calling the local florist; it was almost impossible to find a florist who could wire transfer the order to another florist in a different country. This has changed, however, because of the availability of resources via the Internet.
Do a simple search in any major search engine for "International Flower Delivery" and you will yield hundreds of results. Many companies are now offering international flower delivery and it is usually just as simple as ordering domestically.
Many online flower companies have access to florists worldwide. It is usually simple to find an online company, select your product and specify that you need the order to be shipped internationally. The company will then relay your order to the affiliate florist in that area and your flowers will be delivered.
Some companies may charge a processing fee for international flower delivery orders and others will not. The same holds true if the recipient resides in a very small or rural area where flower delivery may take additional time. Some companies will also have a delay in delivery to verify the recipient's address. With all flower delivery orders but especially true with international orders, it is very important to have the correct address including spellings for street and city names.
A Critique of Online Florists
Ease in transportation medium has allowed us to deliver flowers all over the world. Unlike earlier, when ships were the only source to transport things to other destinations of the world, today there are several mediums helping us to deliver things to any part of the world. Besides, the Internet evolution has made the delivery process of flowers easier. Online flower delivery facility is becoming popular in the UK as well as all around the world. The online method has one of the most reliable and efficient ways to deliver flowers anywhere in the world. Yet, there are many people who are either not aware of the method or even if they are aware they are not confident about using the same.
To enjoy the facility of online flower delivery without any hassle, it is important that you come to know about the things you need to take care of. The first thing about being a buyer is that you will have to look for a good price on the flowers you want to send. Better still, you should do good search over the Internet, and compare the prices of different online florists. The increased competition between several online florists may result in discounted prices of the flowers. The second thing is that you ought to look at credible websites, through which you will be availing the services of online flower shopping. The best way is to talk in person before you finally make the payments.
Payments options are an important thing that you have to keep a good eye on. Check out whether the payment method is secure, and is done through PayPal, WorldPay, etc. while availing flower delivery through online services. Another thing to take care of is whether the deliveries are being sent on time. As flowers are delicate things that need to be handled with care, check whether the flowers sent to your friends and relatives are fresh and not crushed.